Find the hottest officially licensed South Florida merch and USF Bulls apparel to help you highlight your team loyalty this season. We have an unrivaled selection of gear, including South Florida shirts, hats, hoodies, and more to help you celebrate your favorite team. No matter the season, our shop has you covered with top-notch USF Bulls basketball, football, and baseball merch. Whether it’s for you or the die-hard fan in your life, we offer a wide variety of South Florida styles for men, women, and kids including big & tall and plus size options as well. Make sure you’re prepared to cheer your team onto victory this season by getting your hands on the high-quality USF Bulls gear and South Florida clothing stocked at American Athletic Conference Official Online Store.